Everyone is engaging with their customers through multiple channels, whether online, mobile, email, instore or call centre. And customers’ expectations are high. They expect enterprises to know them well, to understand how they like to engage, to know what they are interested in and to provide them with an experience that is highly personalised.
Our SMART personalisation suite is designed to capture behaviour data across all channels and to use that data for the benefit of our clients and their customers.
Product recommendations are one of the most effective personalisation methods in use on today’s eCommerce websites. SMART-recs is easy to implement on every page of your website, working to maximize the impact of personalised product recommendations. SMART-recs delivers more.
For the first time ever, email marketers now have the power of real 1-to-1 personalisation at their fingertips. SMART-mail provides automatically generated, personalised product recommendations directly into all your emails. Product recommendations are based on individuals website browsing and purchasing.
With Peerius SMART-content, you can create a rich, personalised site experience for each and every visitor to your site. Drawing on more than a thousand customer attributes to target and deliver the most relevant content based in real time.
SMART-ranking has become an integral part of web site personalisation in the drive to retain customers and achieve sustainable sales growth. SMART-ranking provides the ability to automatically reorder the display of products at the category level according to the personalisation data available for each individual shopper and a comprehensive selection of merchandising strategies.
SMART-trigger uses onsite browsing behaviour to drive 10 behavioural targeting strategies to deliver increased sales. Targeted Discounts, Abandoned Baskets, Repurchase Activation, High Product Interest are just some of the unique triggers available through SMART-trigger.
A suite of API options ensures connectivity with and delivery through a host of disparate systems. Our ability to push behavioural data out and harvest data from legacy systems, CRM, Digital Marketing, Social, Analytical and Financial platforms enables a holistic view of customers and visitors that drives innovation and increased value.