Baggamenswear’s secret weapon
Bagga is a highly respected independent menswear retailer that has been around since 1994. It is widely recognised as a leading edge retailer and in 2002. Dave Lomax, the owner of Baggamenswear.co.uk believes that the future of retailing lies in online business. He has set the company ambitious growth targets which could see the online business triple within 3- 5 years. He expects this growth to come from overseas markets, a broader product range, improved marketing and what he calls his "secret weapon" the Peerius recommendation engine. Read more...
How an innovative "pure play" used an innovative technology to fuel its high growth sales strategy
Notonthehighstreet.com was established in 2006 as an online retailer selling products that were not readily available on the high street. The business grew incredibly fast, and notonthehighstreet.com has always kept one step ahead with innovations to ensure this growth continued. A sophisticated content management system was key to continued success, and the latest product recommendation technology from Peerius was implemented at the beginning of 2009. With over 25,000 products, a recommendation tool was essential for a product listing of this size. Read more...
Personalised product recommendations increase online sales
Mytights.com was established in 2000 and is now the leading retailer in the UK of hosiery online with over 600 products in their catalogue and a loyal following of almost 100,000 customers. Since Mytights introduced personalised product recommendations to visitors, they have seen a marked impact on sales.
In just 1 month, personalised recommendations produced the following impressive results on the site;
- 26% of all orders sold contained recommended products.
- Recommended products accounted for 18% of the total products sold.
- Recommended products accounted for 16% of the total sales value. Read more...
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